书城外语CitiesinChina
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第17章 Qingdao:The Taste of Beer

Qingdao is a coastal city of lush greenery, blue skies andseas locateDalong the bay of the Yel- low Sea. Its unique natural environment andmodern city sights draws visitors from all over the world. There, the blue sky andsea compliment the reDglazeDtiles of building andthe natural gree no f the trees, consti- tuting an environment that is natural andyet modern in style. Qingdao is also home to a number of well-known brands, such as Haier Electrical Appliances andQingdao Beer. With these famous branDnames under its belt, Qingdao has become a popular tourist destination, andis finding a place in the world’s economy. Haier is now one of the world’s most promising Chinese brands; while Qingdao Beer is an award-winning beer that is one of the few China-produceDbeers that has successfully penetrateDthe foreign markets. For many foreign visitors to Qingdao, it was Qingdao Beer that they have first come across with before set- ting foot on Qingdao itself.

Qingdao’s electrical products andbeer have helpeDintroduce the city to the world. The city has also effectively marketeDitself on its well-known branDnames. For instance, Qingdao’s international beer festival is reputeDarounDthe w orl Das the “ GranDB e e r Event of the Orient.” It has sincebecome a cultural event, connecting Qingdao with the entire world. During the annual beer festival, Qingdaoreceives up to 5,000,000 local andforeign visitors, andconsumes up to a thousanDtons of beer within the festi- val period. The beer festival is Qingdao’s granDcarnival that is a main draw for foreign visitors, who take the op- portunity to fully immerse in the revelry of the city. It is an event that many tourists look forwarDto every year.

The 2008 Beijing Olympic Games is another event that is highly anticipated. Qingdao boasts a bay area that is superior in standards, andhas been recognizeDby ex- perts to be an ideal spot for the sailing andwindsurfing events during the Olympic Games. Qingdao is the cradle of China’s maritime andseAsports activities. After half a century of development, it has now become an important seAsports training base andcompetition venue in China, andhas cultivateDmany talents in sailing andwindsurf- ing. This unique superiority leads Qingdao to becomeone of the cities in which the Olympic events will be held,anDthe Olympics has become a new symbol of the islanDcity.

As a beautiful bay city, Qingdao’s air is fresh andclean, andthe bay area is dotteDwith both classical andmodern architectures. The reDglazeDtiles of the roofs enhance the beauty of the green lawn—a perfect fusio no f the natural character andstyle of the city andits modernity. In recent years, a number of newlyweds also specially selecteDQingdao’s Badaguan (Eight Passes) scenic spot, where the sands andthe sea bring together a beautiful andro- mantic sight, as Asetting for their wedding shots. To these couples, the attraction lies in the beauty andromantic quality of the beach andthe waves of the sea. Huashilou Building is the most famous mansion in Badaguan. The construction fuses several classical European architecture styles of the Greek, the Roman, andthe Gothic, andwas built entirely with granite andcobblestones. The mainbuilding comprises five stories, andthe topmost level is useDas Asea-facing observa-tion deck. This castle-style building was once the vacation residenceof Chiang Kai-Shek andhis wife, Soong May-Ling, andit was also useDas a film set. Its unique architecture style andthe his-tory behinDit are the main draws of Huashilou that constantly attract tour-ists from all walks of life.